Equitable Car-Parking Charges Strategy & Action Plans (March – July 2011)

Client: Monmouthshire Borough Council

Mend provided consultation and behavioural change/socio-economic advice on this study. The work sought to understand the motivations behind people using council-owned car-parks and identify different user group’s parking behaviours. The purpose of the study was to establish the most equitable approach to charging for council-owned car-parks based on these behaviours and the town’s particular social and cultural role and economic performance.

Seeing car-parking as a key asset and motivation for people to visit town centres, the Council were keen to understand what potential impact changes to charging structures would have on economic and social behaviour and regeneration strategies. Mend evaluated innovative approaches to car parking and managing economic development from across the UK and identified transferable lessons.

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